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Solution Spotlight: Acumetis Model Builder
Sponsored

Solution Spotlight: Acumetis Model Builder

Acumetis Model Builder is a web-based platform that generates complete, formula-linked Excel cost-effectiveness and budget impact models in minutes.

Articles
Decision making and negotiation part one: technology licensing

Decision making and negotiation part one: technology licensi...

In the first of two articles on pharma decision-making, Jean-Louis Roux Dit Buisson discusses the concerns in technology licensing for pharmaceutical companies. Entrepreneurs, innovators and inventors are not necessarily educated in modern finance. One of their concerns when dealing...

Articles
Thoughts on digital from the ‘Social Media Jedi’

Thoughts on digital from the ‘Social Media Jedi’

We interview the ‘Social Media Jedi’ Clive Roach, Social Media Strategist at Philips Healthcare, on successful digital campaigns and the online channels and tools that Clive finds most useful. Clive Roach, Social Media Strategist at Philips Healthcare, is heavily active in many social networks. Clive has his own blog, three Twitter...

Articles
Online digital engagement

Online digital engagement

We interview Bertie Bosrédon on how to set up a successful online community that keeps its audience engaged. Bertie Bosrédon set up the British Heart Foundation’s first online team and then joined Breast Cancer Care to develop a busy online...

Sales & Marketing

Sales & Marketing
Solution Spotlight: BrandPRO Biopharma
Sponsored

Solution Spotlight: BrandPRO Biopharma

Strong strategy on paper can unravel when priorities collide. BrandPRO Biopharma gives pharmaceutical teams a place to put their decisions to the test

Digital

Market Access

Market Access
Solution Spotlight: Acumetis Model Builder
Sponsored

Solution Spotlight: Acumetis Model Builder

Acumetis Model Builder is a web-based platform that generates complete, formula-linked Excel cost-effectiveness and budget impact models in minutes.

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