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Solution Spotlight: Acumetis Model Builder
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Solution Spotlight: Acumetis Model Builder

Acumetis Model Builder is a web-based platform that generates complete, formula-linked Excel cost-effectiveness and budget impact models in minutes.

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A pinch of creativity and a fist full of commercial effectiveness

A pinch of creativity and a fist full of commercial effectiv...

Salil Kallianpur highlights how sales teams need to adapt to changing business models and the impact of new technology. Rapid change across the pharmaceutical industry in India is causing many companies to re-evaluate their sales and marketing strategies...

Articles
Key considerations for pharma in the mobile health market

Key considerations for pharma in the mobile health market

As our digital month continues, Manasi Kulkarni discusses the key considerations for pharma companies when assessing their approach into the mobile health market. Mobile health (mHealth), or the use of mobile tech applications for health-related objectives, has been a prominent...

Articles
Commercial innovation: reshaping the life sciences commercial model

Commercial innovation: reshaping the life sciences commercia...

Gabrielle Pastore discusses the importance of commercial innovation in both large, and small, life sciences companies. As the pace and scope of our industry continues to change at lightning speed, one thing remains clear – innovation is...

Sales & Marketing

Sales & Marketing
Solution Spotlight: BrandPRO Biopharma
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Solution Spotlight: BrandPRO Biopharma

Strong strategy on paper can unravel when priorities collide. BrandPRO Biopharma gives pharmaceutical teams a place to put their decisions to the test

Digital

Market Access

Market Access
Solution Spotlight: Acumetis Model Builder
Sponsored

Solution Spotlight: Acumetis Model Builder

Acumetis Model Builder is a web-based platform that generates complete, formula-linked Excel cost-effectiveness and budget impact models in minutes.

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