Digital | Exploring pharma's evolving digital future

News

White House's TrumpRx platform has arrived

The Trump administration's long-promised direct-to-consumer (DTC) sales channel for medicines, TrumpRx, has finally gone live.

Digital

From engagement metrics to meaningful experience: Why pharma...

Pharma digital success still focuses on clicks and downloads, but true performance is whether content actually meets real end-user needs

News

Abbott's wireless heart failure sensor cleared for NHS use

A wireless sensor the size of a paperclip, Abbott's CardioMEMS HF, can now be used routinely by the NHS to monitor patients with heart failure.

Digital

Activation of the G protein-coupled GABA B receptor by the agonist baclofen

How GenAI is cracking the toughest targets in drug discovery

Generative AI has the potential to solve for designing effective antibodies for G‑protein coupled receptors (GPCRs).

Digital

Pharma's quantum leap: How AI is redefining media measuremen...

Welcome to the era where the convergence of quantum computing and artificial intelligence isn't just an advantage, it's the imperative.

Digital

JP Morgan 2024 – Simon Arkell

Generative AI – large language models, or LLMs, like ChatGPT – has the potential to revolutionise almost any knowledge industry, and pharma is no exception.

News

Meet Xaia, Cedars-Sinai's eXtended-Reality Artificially Intelligent Ally, now available on Apple Vision Pro

Cedars-Sinai mental health app launches on Apple Vision Pro

Right after the official launch of the new Apple Vision Pro mixed reality headset, Cedars-Sinai has launched a generative artificial intelligence (GenAI) app that will use

Digital

Data science in healthcare

Data science has the potential to transform the healthcare industry by providing insights that can improve patient outcomes.

Debates

Spotlight on

Frontiers Health 2025

News

White House's TrumpRx platform has arrived

The Trump administration's long-promised direct-to-consumer (DTC) sales channel for medicines, TrumpRx, has finally gone live.

News

Abbott's wireless heart failure sensor cleared for NHS use

A wireless sensor the size of a paperclip, Abbott's CardioMEMS HF, can now be used routinely by the NHS to monitor patients with heart failure.

Press Releases

Digital

Partner Content

The PM Society Careers Event – 18th February 2026

Join us for our popular event to see how your skills and interests could add value to this vital and constantly evolving industry.

Digital

Partner Content

Frontiers Health Turns 10

Celebrating a Decade of Innovation and Collaboration in Berlin, November 11–12, 2025 Berlin / November 7th, 2025 | Marking its 10th anniversary,

Views & Analysis

Digital

From engagement metrics to meaningful experience: Why pharma...

Pharma digital success still focuses on clicks and downloads, but true performance is whether content actually meets real end-user needs

Digital

How GenAI is cracking the toughest targets in drug discovery

Generative AI has the potential to solve for designing effective antibodies for G‑protein coupled receptors (GPCRs).

Digital

Pharma's quantum leap: How AI is redefining media measuremen...

Welcome to the era where the convergence of quantum computing and artificial intelligence isn't just an advantage, it's the imperative.

Deep Dive

Digital

Spatialomics and AI: A new age for personalised clinical med...

Digital

Reimagining the role of medical science liaisons in the age ...

Digital

The practical path to AI: Boosting field productivity in bio...

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Digital

Sponsored

Tracking studies get smarter: AI meets human intelligence

Having a continuous pulse on brand health is essential for pharmaceutical companies to inform strategic decisions and establish Key Performance Indicators (KPIs) in an ever-changing market

Digital

Linear visual illustration of nodes in an arrow shape

Sponsored

Enabling Digitally Enhanced Care for Rare Diseases in Europe

Integrating AI and Connected Care Technologies in Lysosomal Storage Disease Patient Journeys

Digital

Sponsored

The AI effect in pharma commercial strategy: From data to re...

Discover how AI is transforming the pharma commercial strategy. Unlock real-time insights & actions from data. Click here for more.

Podcasts

Digital

pharmaphorum podcast Episode 242, Yann Gaston-Mathe, Iktos

JPM2026: Broadening AI drug discovery to include the lab, wi...

Yann Gaston-Mathe, founder and CEO of Iktos, discusses AI drug discovery's shift to real-world operations that are able to incorporate wet lab data.

Digital

pharmaphorum podcast Episode 240, Andrew Beck, PathAI

JPM2026: AI diagnostics and translational research, with And...

On the sidelines of JPM2026, pharmaphorum spoke with Andrew Beck, co-founder and CEO at PathAI, about AI diagnostics in pathology.

Digital

pharmaphorum podcast Episode 236, Tarek Samad, Lundbeck

An AI supercomputer and discovering next-gen brain disorder ...

Tarek Samad, Lundbeck’s senior vice president and head of research, discusses AI – specifically, Lundbeck’s agreement with the DCAI to operate Gefion.

Video

Digital

Sponsored

STEM AI: Delivering intelligent data-led HCP interactions

In a new sponsored video, pharmaphorum spoke with experts from STEM, an Inizio Ignite company, about STEM AI

Digital

Cracking the code: How European biotechs can win in the US m...

At Frontiers Health 2025, Mike Ryan, General Manager Europe at EVERSANA, tackled one of the most pressing questions for emerging pharma and biotech...

Digital

Balancing global consistency and local nuance: EVERSANA on A...

The conversation around global brand launches is evolving rapidly – and EVERSANA and its agency team at EVERSANA INTOUCH’s leadership is at the centre

White Papers

Digital

Sponsored

Expert Directed Applied Intelligence: Redefining AI in Life ...

In a new white paper from Lumanity, explore why the most powerful AI will always be human-directed.

Digital

White paper from Veeva on Clinical Data Industry Research

Sponsored

Data managers and CRAs warn of rising data quality risks due...

A new industry report uncovers the scope of a long-ignored problem in clinical trial operations.

Digital

Sponsored

Future proofing production: Implementing AI in pharmaceutica...

Read Zühlke’s new white paper, ‘Future Proof Production: Implementing AI in pharmaceutical manufacturing’ today.

Event

Book your tickets and join the PM Society for the 40th PM Aw...

Tickets are on sale for the 40th anniversary of the PM Awards

Spotlight on

Frontiers Health 2025

Digital

Partner Content

The PM Society launches the 40th PM Awards

The PM Awards 2026 competition is launching on 25th September 2025.

Digital

Sponsored

Digital natives: are pharma companies ready?

Health and life sciences companies face the challenging task of engaging key stakeholders

Views & Analysis

It’s time to tackle the gender health gap with technology

The potential for technology to transform the way we deliver healthcare is nothing new.

Webinars

Debiopharm-Webinar-Image-1200x675-Text-NEW2

Sponsored

The Digital Health Start-up Journey: Series A to scale-up

Although resources exist for digital health entrepreneurs looking to raise their first key investment round, industry advice on next steps is harder to find.