Articles
Perspectives on gamification

Perspectives on gamification

John Pugh shares his thoughts on the impact of gamification in healthcare and the potential of Boehringer Ingelheim’s upcoming pharma game, Syrum, in his conversation here with Alex Butler. Games are a powerful tool, they can be used to solve complex problems and to bring people together. Farmville clearly demonstrates …

Articles
Are you ready for the new EU pharmacovigilance legislation changes? Part 1

Are you ready for the new EU pharmacovigilance legislation c...

Graeme Ladds shares his thoughts on the new EU pharmacovigilance legislation for July 2012, specifically looking at expedited reporting, literature searching and the Periodic Safety Update Reports. There have been progressive changes in legislation since the emergence of Vol IXa in January 2007...

Articles
Physician perspectives: Dr Andrew Doan

Physician perspectives: Dr Andrew Doan

We speak with Dr Andrew Doan about his experiences using social media, looking at how pharma can overcome the challenges it faces online, how practices can turn negative reviews into a positive and how he sees the future of healthcare. Continuing our ‘Physician perspective’ series, we speak to Dr Andrew Doan, who is not only a comprehensive ophthalmologist...

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