Market Access
Solution Spotlight: Acumetis Model Builder
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Solution Spotlight: Acumetis Model Builder

Acumetis Model Builder is a web-based platform that generates complete, formula-linked Excel cost-effectiveness and budget impact models in minutes.

Articles
How digital will change what pharma marketing means

How digital will change what pharma marketing means

While the introduction of digital technology is complicating pharma marketing, it’s also bringing the fun back, says Dominic Owens. For the last few years, my clients have been telling me that they feel as if a lot of creativity and strategic thinking was being...

Articles
Media perspectives: Luke Timmerman

Media perspectives: Luke Timmerman

We gain an insight into the biotech media industry by speaking with award-winning journalist and Xconomy’s National Biotechnology Editor, Luke Timmerman. The biotech industry, like the pharmaceutical industry, is always evolving and sometimes it can be hard to...

Articles
Rushing to sales: kiss of death or golden jackpot?

Rushing to sales: kiss of death or golden jackpot?

Jean-Louis Roux Dit Buisson discusses the six most common mistakes pharma makes when it comes to creating and implementing a sales strategy. It is early June and the CEO calls me in as she wants help in developing sales for her newly produced...

Sales & Marketing

Sales & Marketing
Solution Spotlight: BrandPRO Biopharma
Sponsored

Solution Spotlight: BrandPRO Biopharma

Strong strategy on paper can unravel when priorities collide. BrandPRO Biopharma gives pharmaceutical teams a place to put their decisions to the test

Digital

Market Access

Market Access
Solution Spotlight: Acumetis Model Builder
Sponsored

Solution Spotlight: Acumetis Model Builder

Acumetis Model Builder is a web-based platform that generates complete, formula-linked Excel cost-effectiveness and budget impact models in minutes.

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