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Connecting hearts abroad – first person account

Connecting hearts abroad – first person account

Eli Lilly and Company's Amy Sousa provides a first-person account of her recent volunteering experience in South Africa, where she conducted diabetes health screenings and gave support to patie

Articles
Pharma news highlights: GSK, Merck and the FDA

Pharma news highlights: GSK, Merck and the FDA

From the GlaxoSmithKline bribery scandal in China to Merck's product liability lawsuit to the delays in FDA-required post-marketing studies, Ed Silverman provides his views on the latest pharma

Articles
Adapting multi-channel around your customers

Adapting multi-channel around your customers

In the second part of this series looking at multi-channel marketing in the pharma industry, Quintiles explores how to dynamically adapt campaigns in the right direction by measuring early succ

Sales & Marketing

Sales & Marketing
Solution Spotlight: BrandPRO Biopharma
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Solution Spotlight: BrandPRO Biopharma

Strong strategy on paper can unravel when priorities collide. BrandPRO Biopharma gives pharmaceutical teams a place to put their decisions to the test

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