Views & Analysis | Perspectives on pharma industry issues

Sales & Marketing

Beyond the vision: Is a 'cultural undertow' drowning your bi...

Biopharma thrives on innovation – pouring billions into R&D to bring transformative therapies to life.

R&D

Where innovation meets collaboration: Live from Manchester’s...

Oncology

Tim Lewis, Vanitha Sankaran, Sarah Henry, Jordan Schell - with pharmaphorum

ASCO 2025 insights: EVERSANA experts on AI, biomarkers, and ...

Oncology

Servier’s ASCO 2025 Data: Advancing IDH-Mutated Cancer Treat...

At ASCO 2025, Servier’s Becky Martin discusses IDH-mutated cancers, including key insights on Tibsovo & Voranigo, and the implications for patients.

Oncology

ASCO 2025 interview with Dr Jason Westin

Breaking barriers to CAR T-cell therapy: The vision for expa...

Live from ASCO 2025: Prof. Dr Jason Westin discusses CAR-T Vision, patient access, and the push to expand therapy reach in rare blood cancers.

R&D

Can genetic data be a magic bullet for drug R&D?

Drug development has long been an issue for the pharma industry, due to the expense and the high failure rate of potential treatments.

Market Access

Nine for 2023, part three: thriving or surviving?

In this final instalment of IQVIA EMEA Thought Leadership’s Nine for 2023 three-part series, focusing on issues that will change the direction of healthcare and the pharmaceutical industry

Digital

How can pharma teams optimise their HCP portals to strengthe...

In recent years, pharma companies have invested heavily in their healthcare provider (HCP) portals, along with other digital solutions, to account for the reduction in face-to-face time bet

Sales & Marketing

Changing Faces – Board of Directors and Advisory Boards – Ap...

April was a busy month for Boards, with a number of biotechs appointing new Chairs, as well as plenty of other Board seat changes.

Sales & Marketing

Just call it ‘good marketing’: Dan Gandor on why omnichannel...

A Q&A with EVERSANA's new Head of Omnichannel and Digital Transformation covers omnichannel, AI, pharma marketing headwinds, and more.

Digital

Everyday drug discovery: How tech expands the potential of c...

Discover how technology is making clinical trials more flexible and patient-friendly through tools like eCOA, eConsent, and wearables.

Digital

12 Questions with Remco op den Kelder

As Global President of Inizio Advisory, Remco op den Kelder leads the Advisory leadership team in facilitating continued growth globally, connecting the organisation’s expertise to drive re

Market Access

VCs upbeat about European life sciences market, despite unce...

It has been a curious start to the year for pharma and biotech investment.

Market Access

pharmaphorum podcast Episode 179a - Cen Zorlular, Er-Kim Pharmaceuticals

EAPs: Market access outside of the US and Western Europe

In a new pharmaphorum podcast, web editor Nicole Raleigh speaks with Cem Zorlular, CEO of Er-Kim Pharmaceuticals about early access programmes.

Oncology

ASCO 2025 insights: EVERSANA experts on AI, biomarkers, and ...

Oncology

Servier’s ASCO 2025 Data: Advancing IDH-Mutated Cancer Treat...

At ASCO 2025, Servier’s Becky Martin discusses IDH-mutated cancers, including key insights on Tibsovo & Voranigo, and the implications for patients.

Oncology

Breaking barriers to CAR T-cell therapy: The vision for expa...

Live from ASCO 2025: Prof. Dr Jason Westin discusses CAR-T Vision, patient access, and the push to expand therapy reach in rare blood cancers.

Patients

pharmaphorum podcast Episode 180a - Rebecca Catterick

Beyond the vision: Is a 'cultural undertow' drowning your bi...

Where innovation meets collaboration: Live from Manchester’s...

ASCO 2025 insights: EVERSANA experts on AI, biomarkers, and ...

Servier’s ASCO 2025 Data: Advancing IDH-Mutated Cancer Treat...

Breaking barriers to CAR T-cell therapy: The vision for expa...

Can genetic data be a magic bullet for drug R&D?

Nine for 2023, part three: thriving or surviving?

How can pharma teams optimise their HCP portals to strengthe...

Changing Faces – Board of Directors and Advisory Boards – Ap...

Just call it ‘good marketing’: Dan Gandor on why omnichannel...

Everyday drug discovery: How tech expands the potential of c...

12 Questions with Remco op den Kelder

VCs upbeat about European life sciences market, despite unce...

EAPs: Market access outside of the US and Western Europe

ASCO 2025 insights: EVERSANA experts on AI, biomarkers, and ...

Servier’s ASCO 2025 Data: Advancing IDH-Mutated Cancer Treat...

Breaking barriers to CAR T-cell therapy: The vision for expa...

The need for a science-first mindset: The vaccine landscape ...

Challenging conventional wisdom on injectables, with Mehul D...

Start early - live well: Addressing the mental health crisis

Where innovation meets collaboration: Live from Manchester’s...

Cell therapy transportation and storage with hydrogels

Bringing patients to research centres: Using AI to bring eff...

George gets FDA nod for first blood pressure triple therapy

The value of a partner, globally and locally

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Oncology

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