Views & Analysis | Perspectives on pharma industry issues

Digital

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Sponsored

The hardest part of becoming an AI-first company: It’s not t...

Axtria president and CEO Jaswinder Chadha on the culture and governance decisions behind his company’s AI transformation.

R&D

A certificate of analysis should be evidence, not a sales do...

Regulators weighing peptide bulk substances can ask whether today's documentation rules fit the risks of this supply chain.

R&D

From phase 1 to phase 3: Scaling radiopharmaceutical trials

Success in radiopharmaceutical development depends on creating and maintaining an integrated, scalable system.

Patients

pharmaphorum podcast Episode 285, Donna Cryer, CryerHealth, LLC

Patients not just at the table, but creating their own: In c...

Donna Cryer, founding partner and Chief Patient Officer of CryerHealth, LLC discusses why is patient inclusion is not the same as patient leadership.

R&D

Gravity is an experimental variable pharma has rarely been a...

Microgravity should not be a destination for pharmaceutical R&D, but another experimental environment.

Articles

Patient perspectives: Kathi Apostolidis

Kathi Apostolidis speaks with pharmaphoroum on her experience as a cancer patient and how she thinks pharma can help patient organisations, improve patient experience and alter the perceptions that patients and the general public have of them. In this new series we will be hearing from patients on their own unique experiences and perceptions of pharma…

Articles

How to make your conference social part 1: what’s your hasht...

Angela Dunn walks us through the correct use of Twitter’s humble hashtag for conferences. The hashtag (# sign and acronym) is now a ubiquitous form of branding. What started as a way to organize conversations by topic on Twitter has...

Articles

How to make your conference social part 2: the bloggers’ hub

Angela Dunn continues her guide to socialising your conference with tips and advice on bloggers’ hubs. Conference organizers can make their conferences more social by hosting a "Bloggers’ Hub" at their event. Official bloggers extend the reach and knowledge share of...

Sales & Marketing

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Solution Spotlight: BrandPRO Biopharma

Strong strategy on paper can unravel when priorities collide. BrandPRO Biopharma gives pharmaceutical teams a place to put their decisions to the test

Sales & Marketing

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Ending rational disengagement: Bridging the strategy-reality...

Organisations must secure strategic buy-in, embed platforms in existing workflows, and provide reps with actionable physician-ready hypotheses.

Digital

Sponsored

The hardest part of becoming an AI-first company: It’s not t...

Axtria president and CEO Jaswinder Chadha on the culture and governance decisions behind his company’s AI transformation.

Digital

Sponsored

Antiviral development in the age of AI: From pre-IND to earl...

hVIVO experts discuss how advancements in AI and machine learning are pushing industry beyond the bounds of a traditional "one virus, one drug" model.