Veeva

Sales & Marketing

How can marketing teams and healthcare agencies partner up f...

Creating personalised, compliant content is becoming increasingly important for life science companies as HCPs demand more from their digital content.

Sales & Marketing

Utilising real-time data to improve customer engagement

Oskar Möbert, vice president, OpenData Europe at Veeva Systems, tells us how they are reimagining customer reference data to boost pharma rep productivity, enable more personalised engageme

Sales & Marketing

Stock exchange market concept, businesswoman hand trader press digital tablet with graphs analysis candle line on table in office, diagrams on screen.

Content metrics help generate compelling communication

Companies seek efficiency and speed to market during the content creation process, review and approval cycles, and thus the collective time for content to be approved for d

Sales & Marketing

Reshaping events in pharma

Healthcare professional (HCP) engagement experienced significant shifts during the acute phase of the pandemic, as COVID-19 forced a rethink of traditional pharmaceutical sales and marketin

News

Use of digital tools for clinical trials triples during pand...

A new poll of clinical trial sponsors has found that around nine out of 10 of them are running decentralised trials with the help of digital technologies, a big increase on pre-COVID-19 lev

White Papers

4 ways emerging pharma companies can harness marketing conte...

Rapid creation of compliant marketing content is increasingly important and there are ways emerging pharma companies can stay ahead of the game - despite having fewer resources than bigger

How can marketing teams and healthcare agencies partner up f...

Utilising real-time data to improve customer engagement

Content metrics help generate compelling communication

Reshaping events in pharma

Use of digital tools for clinical trials triples during pand...

4 ways emerging pharma companies can harness marketing conte...

Novo sues Lilly over 'misleading' GLP-1 ad campaigning

Discover a new era of healthcare panel engagement: Grounded ...

Veeva

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