Articles
Has the push for transparency gone too far? (Part 1)

Has the push for transparency gone too far? (Part 1)

Darshan Kulkarni asks if the push for transparency, as initiated by the Sunshine Act in the US, has gone too far. There has been a recent surge in requests for disclosures of relationships between individuals and pharmaceutical, biopharmaceutical…

Articles
Tunnah’s musings: is being app-ey the key to good health?

Tunnah’s musings: is being app-ey the key to good health?

Mobile health themed musings from Paul Tunnah this month, as he ponders whether the world of pharma drugs and mhealth apps might not be so different. It may have escaped your notice so far but we’ve started having themed months on the pharmaphorum site, where we focus a slightly higher volume …

Articles
The ageing population – the need for pharma to be disruptive in addressing the needs of senior consumers

The ageing population – the need for pharma to be disruptive...

Following our mobile health theme, Dr. Michael Reilly shares his views on how pharma needs to address the ageing population. This article calls for new, disruptive and radical approaches by Pharma to address the issue of managing and delivering healthcare into...

Sales & Marketing

Sales & Marketing
Solution Spotlight: BrandPRO Biopharma
Sponsored

Solution Spotlight: BrandPRO Biopharma

Strong strategy on paper can unravel when priorities collide. BrandPRO Biopharma gives pharmaceutical teams a place to put their decisions to the test

Digital

Market Access

Market Access
Solution Spotlight: Acumetis Model Builder
Sponsored

Solution Spotlight: Acumetis Model Builder

Acumetis Model Builder is a web-based platform that generates complete, formula-linked Excel cost-effectiveness and budget impact models in minutes.

Newsletters and Deep Dive
digital magazine

Oncology

Patients

R&D