Articles
Social pharma faces: Carl Engelmarc

Social pharma faces: Carl Engelmarc

We catch up with leading digital expert Carl Engelmarc from Refreshed Wellbeing about the latest digital trends and the common mistakes pharma companies are making when incorporating social media. Our latest social pharma face is digital expert, Carl Engelmarc, who has a vast background in both the marketing and digital industries...

Articles
Mobile growth in emerging markets

Mobile growth in emerging markets

In line with our emerging markets focus month, Ben Wagenaar explores the different ways countries around the world have been affected by the vast mobile developments over the past few years. The explosion of mobile is one of digital media’s success stories in recent years. Our focus is gradually shifting from placing content...

Articles
Oncology online engagement: ESMO

Oncology online engagement: ESMO

We speak with Ronnie Lassiaille of oncology medical organisation ESMO to hear about its activity in the social media space. The European Society for Medical Oncology (ESMO) is a professional organization, founded in 1975, which is committed to advancing...

Sales & Marketing

Sales & Marketing
Solution Spotlight: BrandPRO Biopharma
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Solution Spotlight: BrandPRO Biopharma

Strong strategy on paper can unravel when priorities collide. BrandPRO Biopharma gives pharmaceutical teams a place to put their decisions to the test

Digital

Market Access

Market Access
Solution Spotlight: Acumetis Model Builder
Sponsored

Solution Spotlight: Acumetis Model Builder

Acumetis Model Builder is a web-based platform that generates complete, formula-linked Excel cost-effectiveness and budget impact models in minutes.

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