Articles
Your health, yourself: Conclusion

Your health, yourself: Conclusion

In the concluding part of this series by Ogilvy CommonHealth Worldwide on the quantified-self movement, we review what we have learnt by meeting our five patients with their separate health con

Articles
Looking within pharma for social media inspiration

Looking within pharma for social media inspiration

Hot on the heels of the publication of Ogilvy Healthworld's white paper comparing how social different pharma companies are, pharmaphorum's Paul Tunnah speaks with Joanne Wunder and Leo Ryan to

Articles
Business Team Brainstorming Data Target Financial Cocnept

Can Big Data really transform healthcare?

Like most sectors, pharma periodically discovers new buzzwords and hot topics which become inescapable for 2-3 years, and begin to sound like the answer to every question.

Sales & Marketing

Sales & Marketing
Solution Spotlight: BrandPRO Biopharma
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Solution Spotlight: BrandPRO Biopharma

Strong strategy on paper can unravel when priorities collide. BrandPRO Biopharma gives pharmaceutical teams a place to put their decisions to the test

Digital

Market Access

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Oncology

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