Sales & Marketing
12 Questions with Shauna Lord
Sponsored

12 Questions with Shauna Lord

Shauna Lord recently joined GSK as Business Unit Head Specialty (UK Commercial) to lead the Specialty business in the UK.

Views & Analysis
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The steps for successful AI

We speak to machine learning expert Loubna Bouarfa about getting life sciences to embrace AI and what makes for a successful use of the technology.

Views & Analysis
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Bringing performance marketing into pharma

Matt Lowe from performance.io says that performance marketing disciplines including SEO should underpin every element of a pharma marketing strategy, but are almost non-existent in the indu

Views & Analysis
Launch-excellence-in-a-disrupted-world

Launch excellence in a disrupted world

The accelerating speed of change within the pharmaceutical launch environment raises considerable challenges for launch excellence, as companies grapple with a complex and ever-changing wor

Sales & Marketing

Sales & Marketing
12 Questions with Shauna Lord
Sponsored

12 Questions with Shauna Lord

Shauna Lord recently joined GSK as Business Unit Head Specialty (UK Commercial) to lead the Specialty business in the UK.

Digital

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