Articles
What Are IDEAs Made Of: Assumptions

What Are IDEAs Made Of: Assumptions

Assumptions are made in all walks of life and Mike Rea highlights how skewed the outcome could be if they are wrong – how much can we afford to assume? I assume that you're over the age of 18. I have reasons to believe that assumption is probably right. I assume that...

Articles
Wool, cotton, motor bikes and medical writing

Wool, cotton, motor bikes and medical writing

In the third of his perspective pieces on pharma, Chris Stevenson questions whether outsourcing medical writing is simply a matter of time. There’s a well known phrase about history: history repeats itself – it has to because no one listens. Is history about to repeat itself in the...

Articles
The Bribery Act 2010

The Bribery Act 2010

As pharma faces increasing scrutiny over its external relations, Steve Gray reviews the UK Bribery Act and clarifies what it means for the industry. The UK Bribery Act received Royal Assent in April 2010 and despite not coming into effect until April 2011, is already being...

Sales & Marketing

Sales & Marketing
Solution Spotlight: BrandPRO Biopharma
Sponsored

Solution Spotlight: BrandPRO Biopharma

Strong strategy on paper can unravel when priorities collide. BrandPRO Biopharma gives pharmaceutical teams a place to put their decisions to the test

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Editor's Picks

  1. UK budget includes £1bn biopharma investment package
  2. HHS doubles down on controversial peptides plan
  3. Lilly's triple G overpowers Ozempic in diabetes trial
  4. UK puts £100m into "world-first" AI biosecurity facility
  5. US gives $99m for Ebola jab project, as cases spread in Africa

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