Articles
Achieving launch excellence in oncology: adapting to new market realities

Achieving launch excellence in oncology: adapting to new mar...

As the oncology market is becoming increasingly harder to successfully enter, Dr. Simone Seiter and Maneesh Gupta highlight here the new “rules of the game” in achieving oncology launch excellence. Biotechnology and pharmaceutical companies are paying a high price as the oncology market matures and access is increasingly...

Articles
Genetic advances towards personalised medicine: hope for rare diseases

Genetic advances towards personalised medicine: hope for rar...

In our latest interview Rebecca Aris talks to Pierrick Rollet, a well known figure in UK pharma, to hear his advice for the next generation of industry leaders. The field of genetics is advancing dramatically and with these advances the prospect of personalised medicine become increasingly more...

Articles
Women with history of breast cancer have lower quality of life

Women with history of breast cancer have lower quality of li...

As breast cancer incidence increases, it’s important we understand the long-term impact of the disease on the patient. Marco DiBonaventura and Ian Dunham look into an overlooked area – quality of life in those with a history of breast cancer. Breast cancer is the most common form of cancer among women in Western Europe, it has the greatest cancer mortality in women and...

Sales & Marketing

Sales & Marketing
Solution Spotlight: BrandPRO Biopharma
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Solution Spotlight: BrandPRO Biopharma

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Market Access
Solution Spotlight: Acumetis Model Builder
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Solution Spotlight: Acumetis Model Builder

Acumetis Model Builder is a web-based platform that generates complete, formula-linked Excel cost-effectiveness and budget impact models in minutes.

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