Sales & Marketing
From omnichannel to optichannel: Redefining personalised eng...
Optichannel presents new opportunities, layering in a deep understanding of customer behaviours and preferences to enhance performance.
R&D
How labs can lead the way in sustainability
Through focused strategies and industry collaboration, labs can significantly reduce waste, energy usage, and emissions.
R&D
Searching for new weight loss treatments
Using IP intelligence to guide R&D activity can also help companies to develop treatments that are more effective, with fewer side effects.
Digital
An AI supercomputer and discovering next-gen brain disorder ...
Tarek Samad, Lundbeck’s senior vice president and head of research, discusses AI – specifically, Lundbeck’s agreement with the DCAI to operate Gefion.
Sales & Marketing
The hidden IP problem holding innovators back
For organisations active in the US market, the impact of patent marking is financial, not administrative.
Sales & Marketing
Digital
Market Access
Editor's Picks
Editor's Picks
