patient centricity

News

Roche and PatchAi partner on digital tool for cancer patient...

Roche’s Italian subsidiary has joined forces with digital health startup PatchAi to roll out an app that aims to support people diagnosed with cancer.

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Building early relationships: a gamechanger for pioneering r...

Advocacy groups play a crucial role in both driving access to innovative treatment and services and educating patients and caregivers on novel breakthroughs.

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5 Ways to Make Your Pharma Marketing More Personal

How to break through the noise in healthcare marketing

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Mistrust in medical research: a patient perspective

In medical research, trust has traditionally been hard-fought for. Terms like “lab rats” and “guinea pigs” are often used in conversations about clinical trials.

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Unpacking rare diseases in the first edition of Delta magazi...

Welcome to Delta – the new Fishawack Health magazine. We’ve chosen to focus our first edition of the magazine on a topic close to our hearts, rare diseases.

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