Live coverage: Reuters Pharma USA 2024
At Reuters Pharma USA, a who’s who of executives from major pharma companies will gather in Philadelphia to go in-depth on every part of the business, from marketing and market access to research and development, and to patient engagement. Once more, pharmaphorum will be on site, with editor-in-chief Jonah Comstock hopping between tracks to bring you a little bit of everything.
The hot topics this year shouldn’t come as much of a surprise: artificial intelligence, especially newer modalities like generative AI, is going to be buzzy, as is cell and gene therapy and the market access challenges that come with it. Nor are we done with the drama of the Inflation Reduction Act and its drug pricing provisions.
Tune in today and tomorrow for insights from across the industry, and stick around in the weeks to come for video interviews from the show.
Click here or the image below for live coverage from Day One
Click here or the image below for live coverage from Day Two
