Articles
Apple's ResearchKit

What doctors say about Apple CareKit

Following the success of its open source ResearchKit, Apple is launching CareKit for app developers, which will not rely solely on patient reported outcomes to manage health.

Articles
Pharma needs hybrid sales and marketing rep

Pharma needs hybrid sales and marketing rep

Robert Chu and Richie Etwaru tell Craig Sharp that pharma has to orchestrate a truly integrated effort from sales and marketing teams to attain commercial effectiveness.

Sales & Marketing

Digital

Market Access

Newsletters and Deep Dive
digital magazine

Oncology

Oncology
Cancer cell

Building a Phase I oncology centre

The question is not whether an institution should ultimately develop Phase Ia capability. It is when the organisation is ready.

Patients

R&D