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Tuesday 30 December 2025

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Digital

Digitally versed HCPs

Healthcare Predictions for the UK in 2026

Digital systems are steadily replacing legacy software and automation tools roll out at speed to cut back the time clinicians spend on manual tasks.

Patients

pharmaphorum podcast Episode 237, Vinay Patel

Rethinking prescription drug affordability, with Vinay Patel

Vinay Patel, an innovative pharmacist, discuss the intricacies of drug pricing and accessibility in the US.

Patients

diabetes management tools and medications

Simplifying care to close the gap: Rethinking treatment burd...

Simplifying the complexity of medical treatments extends beyond convenience to improving equity.

Sales & Marketing

Wooden block pyramid leading to engagement target

From omnichannel to optichannel: Redefining personalised eng...

Optichannel presents new opportunities, layering in a deep understanding of customer behaviours and preferences to enhance performance.

R&D

Green lab concept

How labs can lead the way in sustainability

Through focused strategies and industry collaboration, labs can significantly reduce waste, energy usage, and emissions.

R&D

3D bioprinting of an organ

Recent breakthroughs in 3D bioprinting: A look at trends and...

3D bioprinting technology is bringing a new revolutionary wave to the healthcare industry.

Digital

data science representation, multi-coloured flow of input

Hyperscaling healthcare with data science

A select few researchers in the life sciences have access to cutting-edge technology that allows them to instantly interpret the data they generate and then visualise that data in the conte

Sales & Marketing

Woman and man shake hands

Changing Faces – Agency, consultancy, and investor hires – A...

Stay up-to-date with the agency, consultancy, and investor hires from April.

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Sales & Marketing

Sales & Marketing

Wooden block pyramid leading to engagement target

From omnichannel to optichannel: Redefining personalised eng...

Optichannel presents new opportunities, layering in a deep understanding of customer behaviours and preferences to enhance performance.

Sales & Marketing

Patent spelled out in wooden blocks on top of legal documents

The hidden IP problem holding innovators back

For organisations active in the US market, the impact of patent marking is financial, not administrative.

Digital

Digital

Digitally versed HCPs

Healthcare Predictions for the UK in 2026

Digital systems are steadily replacing legacy software and automation tools roll out at speed to cut back the time clinicians spend on manual tasks.

Digital

pharmaphorum podcast Episode 236, Tarek Samad, Lundbeck

An AI supercomputer and discovering next-gen brain disorder ...

Tarek Samad, Lundbeck’s senior vice president and head of research, discusses AI – specifically, Lundbeck’s agreement with the DCAI to operate Gefion.

Market Access

Market Access

Group of ethnically diverse women

Women's health: Predictions for 2026

A forward glance at new funding vehicles, national strategies, and innovative solutions reshaping the underlying infrastructure of women's care.

Market Access

Images of pills on dominoes pieces, one being removed from the line

UK pharma policy at a turning point: NICE threshold reform, ...

The ICER threshold increase is expected to allow an additional three to five medicines or indications each year to be recommended for NHS use.

Editor's Picks

US BIOSECURE Act passed by Congress

Lilly points to long-lasting weight loss with orforglipron

As year-end nears, pharma groups plump up their pipelines

CDC signs off on advice ending universal hepatitis B jabs

Enhertu moves into frontline breast cancer treatment

Newsletters and Deep Dive
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Oncology

Oncology

Cancer cell on pink background

ESMO25: Perspective on ‘inside-out oncology’ and targeted al...

Perspective Therapeutics is advancing image‑guided, targeted alpha‑particle therapies (TATs). We spoke to Thijs Spoor at ESMO 2025 to find out more.

Oncology

pharmaphorum podcast Episode 229, Craig Eagle, Guardant Health

How blood tests can inform cancer treatment decisions, with ...

Craig Eagle, chief medical officer of Guardant Health, discusses blood as a rich source of biomarker development in cancer prognosis.

Oncology

Medically accurate representation of a cancer cell

Radiopharmaceutical innovation: Giving cancer drugs second c...

Molecular recycling could transform the economics and innovation of oncology drug discovery.

Patients

Patients

pharmaphorum podcast Episode 237, Vinay Patel

Rethinking prescription drug affordability, with Vinay Patel

Vinay Patel, an innovative pharmacist, discuss the intricacies of drug pricing and accessibility in the US.

Patients

diabetes management tools and medications

Simplifying care to close the gap: Rethinking treatment burd...

Simplifying the complexity of medical treatments extends beyond convenience to improving equity.

Patients

Patient struggling to take their medication

The humans the algorithms can't reach

Patients don’t start, stay on, or return to therapy because they receive a notification at the right time.

R&D

R&D

Green lab concept

How labs can lead the way in sustainability

Through focused strategies and industry collaboration, labs can significantly reduce waste, energy usage, and emissions.

R&D

GLP-1 under magnifying glass

Searching for new weight loss treatments

Using IP intelligence to guide R&D activity can also help companies to develop treatments that are more effective, with fewer side effects.

R&D

pharmaphorum podcast Episode 235, Markus Vossman, Illumina

On genomics, NGS, and doing much more good than bad, with Ma...

Markus Vossman, Germany general manager at Illumina, discusses innovative genomic applications and projects in the region.

Editor's Picks

US BIOSECURE Act passed by Congress

Lilly points to long-lasting weight loss with orforglipron

As year-end nears, pharma groups plump up their pipelines

CDC signs off on advice ending universal hepatitis B jabs

Enhertu moves into frontline breast cancer treatment

News

J&J abandons trial of atopic dermatitis drug

J&J abandons trial of atopic dermatitis drug

J&J has discontinued a phase 2 trial of one of its pipeline candidates for atopic dermatitis, acquired in 2024 in a $1.25bn takeover deal.

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Sales & Marketing

Physicians walking and using tablet devices

Sponsored

How to meet your physicians where they are online

A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.

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The rights of trademark owners are acknowledged. Website and content copyright © 2009-2025, pharmaphorum media limited or its licensors; all rights reserved. pharmaphorum – an EVERSANA company

The rights of trademark owners are acknowledged. Website and content copyright © 2009-2025, pharmaphorum media limited or its licensors; all rights reserved. pharmaphorum – an EVERSANA company