Sales and Marketing

Views & Analysis
fendix logo v 2

Collaborative working is key for the NHS and pharma

Both the NHS and pharma recognise the need and the opportunity to collaborate in order to improve patient care and outcomes, and this was a key theme for discussions at the recent HSJ Life

Debates & Insight
M3 white paper
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Optimising patient outcomes through physician education

Physician education is undergoing a massive change as the volume of advances in therapies and practices increases and the use of digital channels facilitates new forms of scientific exchange.&n

Debates & Insight
Is pharma brand marketing dead?
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Is pharma brand marketing dead?

This comprehensive supplement brings together a series of articles, insights and discussions produced by Kantar Health in order to help stimulate debate and fresh thinking about the future of p