patient engagement

Digital
digital innovation future health

Digital health as a complementary therapy

For years, digital health has been heralded as the saviour of health services and the answer to patient engagement. Now the conversation is changing from what technology can do, to wha

Views & Analysis
doctor is sending result of medical test to patient on tablet computer

Improving health literacy is in pharma’s interests

Patients who understands the information provided about their health are more likely to adhere to a medicine regime and feel empowered to take steps towards healthier lifestyles. To what extent are pharma companies taking the initiative?