Views & Analysis Five trends impacting life sciences in 2017 Cloud technology can transform sales and marketing strategy.
Sales & Marketing Partner Content Five ways collaboration can drive life science communication... How can cross-agency collaboration lead to life science communication success?
Views & Analysis Applying the tech toolbox Faruk Capan of Intouch Solutions, explains how pharma and marketers should be partnering to understand patients’ needs.
Views & Analysis Ambition, creativity and energy for optimal segmentation Applying the right principles results in compelling and valuable segmentation.
News Intouch and Healthware form joint venture in life science co... Intouch Solution International will be based in London and headed by Ariel Salmang.
Sales & Marketing Biotech is back, with Craig Ackerman In Philadelphia this month, pharmaphorum spoke with Craig Ackerman, a partner at the Alexander Group, about launches, AI best practices, and more.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.
