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Views & Analysis

The right people and the right environment for innovative co...

Mike Dixon, CEO of the Healthcare Communications Association, discusses the biggest challenges facing the sector during and after COVID, from digital innovation to talent and sustainability

Views & Analysis

Developing enhanced digital content to increase physician en...

With in-person scientific congresses an impossibility for the foreseeable future, researchers and publishers have to adapt how they foster scientific exchange.

Views & Analysis

Responding to dynamic shifts in value communications

OPEN Health’s Beth Lesher and Annemarie Clegg examine what the convergence of medical communications and market access means for pharmaceutical companies.

Views & Analysis

The tools and techniques making virtual patient simulations ...

Patient simulations have been a key tool for educating physicians in some form for hundreds of years – and now cutting-edge technologies are helping them become more realistic and informati

Views & Analysis

Cutting through the noise for HCPs

In a world producing more content than ever before, getting information to time-poor HCPs can be incredibly difficult – even if they want to find it.

Views & Analysis

Virtual meetings: Where are we now and where are we going?

Pharma has been forced to hold its meetings virtually for most of the year now – but despite having plenty of time to perfect the art of digital engagement, Impetus Digital’s Natalie Yeadon

The right people and the right environment for innovative co...

Developing enhanced digital content to increase physician en...

Responding to dynamic shifts in value communications

The tools and techniques making virtual patient simulations ...

Cutting through the noise for HCPs

Virtual meetings: Where are we now and where are we going?

CAR-T therapies: Faster, better, cheaper

Coming soon: The Life Sciences Industry Report 2025 – insigh...

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