Digital Health Views & Analysis

Views & Analysis

White Papers

COVID-19’s lasting impact on digital communication in health...

The ongoing digital transformation of the healthcare and pharmaceutical industries has been greatly accelerated during the coronavirus pandemic.

Views & Analysis

Why the next blockbuster in mental health might be a video g...

David Keene looks at the difficulties faced in treating mental health patients and how digital technologies are changing the game.

Views & Analysis

NHS telemedicine ambitions approach a pivotal point

The UK government has said it is vital to adopt telemedicine across the NHS in response to COVID-19 – but is the health service ready to fully embrace this digital tech?

Views & Analysis

What can pharma marketing learn from other regulated industr...

The financial world, like the pharmaceutical industry, must operate within a tightly-defined regulatory environment, and in doing so has proved adept at connecting with its customers.

Views & Analysis