Patient engagement has moved from a lofty goal to a tangible part of most pharma companies’ businesses – but there are still many untapped areas where the industry can harness this transfor
If you are an avid social media user or someone curious about social media, have you ever wondered if individuals behave differently on different social media platforms?
A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.