Articles
Is REMS the new market access moderator?

Is REMS the new market access moderator?

As market access for US medicines comes under scrutiny, Jeff Fetterman provides an expert perspective on the challenges of Risk Evaluation and Management Strategies (REMS). The path to regulatory approval in the United States has always been riddled with setbacks, surprises, and last-second modifications…

Articles
What Are IDEAs Made Of: Market access

What Are IDEAs Made Of: Market access

Who better to round off this week’s focus on market access than Mike Rea, with the WAIMO perspective on what pharma is or isn’t doing right! Oddly, pharma is the only industry that seems to feel the need to give 'making sure our customers can buy our products' a special name...

Articles
Market access challenges driving pharma change

Market access challenges driving pharma change

Taking a helicopter view of the market access landscape, Arnault Billy assesses how the current challenges are driving the development of innovative new pharma tools. As part of the research into our recent white paper on market access (published with Capgemini Consulting) we saw that…

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