Digital
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12 Questions with Sam Dixey
Find out more about Sam Dixey, Head of Medical Affairs Innovation and Technology (MAIT) at LUCENT Biopharma.
Market Access
A dynamic moment for pharma pricing: Insights from PPIC
At PPIC in Basel, pharma pricing experts discussed how policy changes and AI advances are altering the dynamics of pharmaceutical pricing and access.
Digital
Changing Faces: Digital and supplier hires, May 2026
The digital, supplier, CRO, and medtech services sectors continued to see a steady flow of leadership changes during the month of May.
R&D
Separating scientific risk assessment & consumer perception
In pharmaceutical development, conclusions are built on structured laboratory investigations and reproducible data, rather than simple classification.
Digital
Transitioning from CRM to intelligent engagement
Rolling out new systems is usually not the hardest part. The bigger shift lies in how engagement is structured and executed.
Sales & Marketing
Digital
Market Access
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