Views & Analysis Being patient-centric: communication, co-creation and collab... Marco Ricci reports from day two of the eyeforpharma Patient Summit Europe 2017.
Views & Analysis What’s the value of patient centricity? Marco Ricci reports from day one of the eyeforpharma Patient Summit Europe 2017.
Sales & Marketing Biotech is back, with Craig Ackerman In Philadelphia this month, pharmaphorum spoke with Craig Ackerman, a partner at the Alexander Group, about launches, AI best practices, and more.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.
