Debates & Insight Sponsored New report: Are clinical trials under threat from ‘system ov... The 2017 Unified Clinical Operations Survey Report
Partner Content Partner Content Placing the patient at the centre There’s much talk about patient-centric trials – collecting feedback and insight from patients and incorporating it into study designs in a quantifiable way is key to ensuring success, expl
Partner Content Partner Content How to fix your adherence problem Typical patient support programs fail to improve adherence - and it’s costing the pharma industry billions. Here’s how to do a better job.
Partner Content Partner Content Understanding the Medical Continuum Building a full picture of the development of a drug can be a time-consuming process.
Partner Content Partner Content “The important thing is to not stop questioning.” (Albert Ei... Intuition and experience – the ideal combination for finding a solution to an issue… or is it?
Views & Analysis Better customer engagement: Is your data letting you down? The pressure is on for better quality, more granular customer data.
News Immunovant's thyroid eye disease drug flunks pivotal trials Immunovant shares were sliding today after it reported that FcRn blocker batoclimab failed a pair of phase 3 trials in thyroid eye disease.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.