News Four Health and ARK top the charts at PM Society Digital Awa... The PM Society Digital Awards celebrated its tenth anniversary last night with its annual award ceremony at The Brewery in London.
Views & Analysis Adapting pharma marketing for the evolving consumer journey The pharma customer journey is changing with every “like”, share, review, post and measurable action.
News Lucid Group acquires HealthCare21 and expands its global foo... Pictured from left: HealthCare21 MD Cliff Wyatt, Jan Steele, Lucid Group COO and co-founder, and Dennis O’Brien, Lucid Group CEO and co-founder
News Women in Marketing Awards adds healthcare categories The Women in Marketing network has added new healthcare categories to its annual awards, which take place in London and celebrate the achievements of women from around the globe in marketin
News Cello Health acquires US consulting firm ISS Cello Health has expanded its US footprint with the acquisition of New Jersey-based scientific consulting firm Innovative Science Solutions (ISS).
News Ambrosia's sweet $100m round, and other biofinancings Our latest crop of biofinancings has a nine-figure round for Ambrosia, with Pinnacle Medicines, Immutrin, and Gilgamesh Pharma also raising new funds.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.