Brian D Smith

Views & Analysis

Life sciences leadership: the pharmaphorum podcast

Episode 15 of the pharmaphorum podcast marked a return visit for leading life sciences industry authority Professor Brian D Smith.

Podcasts

Professor Brian D Smith medical marketing teams pharmaphorum podcast

Successful medical marketing teams: the pharmaphorum podcast

The pharmaphorum podcast’s first episode of 2019 features Professor Brian D Smith on what makes a modern, and successful, medical marketing team. He spoke to

Oncology

Interview with Vicky Brown at Pharma USA 2026

Hernexeos and what’s next, with Vicky Brown

At Reuters Pharma USA this week, Boehringer Ingelheim's Vicky Brown spoke with us about the company's recent approval for Hernexeos in NSCLC.

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Sales & Marketing

Using AI-driven synthetic personas to take your insights fur...

As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.

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