Brian D Smith

Views & Analysis

Life sciences leadership: the pharmaphorum podcast

Episode 15 of the pharmaphorum podcast marked a return visit for leading life sciences industry authority Professor Brian D Smith.

Podcasts

Professor Brian D Smith medical marketing teams pharmaphorum podcast

Successful medical marketing teams: the pharmaphorum podcast

The pharmaphorum podcast’s first episode of 2019 features Professor Brian D Smith on what makes a modern, and successful, medical marketing team. He spoke to

News

NHS staff 'feel unprepared for digital transformation'

A survey of NHS workers has found that almost two-thirds feel they are unprepared for the digital transformation objectives of the 10-Year Plan.

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Sales & Marketing

Physicians walking and using tablet devices

How to meet your physicians where they are online

A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.

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