AI in pharma marketing

Digital

Is AI the missing link in fixing the broken MLR process?

Marketing teams often wait up to two months for medical legal regulatory (MLR) feedback.

Sales & Marketing

playing chess transform your engagement strategy

How AI-driven customer centricity can transform your engagem...

AI-driven customer centricity is built on a continuously learning system that interprets behaviour, identifies intent, and delivers content or support

R&D

The long-delayed promise of the microbiome, with Sam Possemi...

Sam Possemiers, CEO of MRM Health, believes that the microbiome space is finally coming into maturity.

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Sales & Marketing

Physicians walking and using tablet devices

How to meet your physicians where they are online

A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.

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