Views & Analysis

Views & Analysis
Real world evidence

Real-world evidence: the future is here

Use of real-world evidence is becoming increasingly common to aid the clinical development process and provide important data for pricing discussions once medicines have been approved.

Views & Analysis
Ben Wiegand

The science of prevention

'Prevention' might be the buzzword of the moment in the pharma industry, but what does it actually mean for a company to intercept diseases before they even present clinically?