Patients Patient adherence – the key to restoring trust in pharma Medication is a staple of modern medicine, with almost 50% of adults in the United Sta
Patients Transparency, social change can help pharma regain the publi... Trust in life science companies has fluctuated since the start of the pandemic.
Views & Analysis How can pharma companies win the trust of Generation Z? The information age has produced a generation of young people concerned about their health, but distrustful of big brands – and that includes the pharmaceutical industry.
News Novo sues Lilly over 'misleading' GLP-1 ad campaigning The rivalry between Novo Nordisk and Eli Lilly in the GLP-1 market has spilled over into the courts in the US, with claims of misleading advertising.
Digital Sponsored Discover a new era of healthcare panel engagement: Grounded ... A new webinar from Konovo will address some of the critical topics impacting today’s healthcare market research industry.
