PM Society Digital Awards 2023

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Over the course of 14 years, the PM Society Digital Awards have cemented their place as a highlight on the healthcare marketing calendar.

News

Senju has launched a new drug for dry eye disease (DED) in Japan, Avarept, the first drug in the TRPV1 antagonist class to reach the market.

Sales & Marketing

As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.