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White Papers

How pharma companies can uncover the insights hidden in thei...

From multichannel distribution to customer engagement to creative collaboration and beyond, the pharmaceutical industry is evolving the way it approaches promotional materials.

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Partner Content

How to win at omnichannel

How to jump start your Digital Content Strategy

News

Lexicon's type 1 diabetes drug voted down by FDA adcomm

It has been five years since Lexicon Pharma's type 1 diabetes therapy, Zynquista, was rejected by the FDA, and it may struggle to have a better outcome at its second attempt.

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Sales & Marketing

Global reach, personal touch: Mastering customer engagement ...

In today's interconnected pharma market, the ability to scale engagement across borders is essential for survival and growth.

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