10 steps to a successful patient support programme

Anita Osborn outlines the best ways to start and maintain a patient support initiative in an increasingly complex health environment.

Hooray for patient engagement teams

Patient advocate Andrew Schorr welcomes pharma's efforts to listen to, and work with, patients and calls for company-wide support for these new initiatives.

Patient perspective: a breast cancer diagnosis

On World Cancer Day, we relate the personal 'diary' experience of an American woman diagnosed with breast cancer. What it feels like to have breast cancer...

Taking the ‘burden’ out of caregiver burden

Ageing populations and rising numbers of people with chronic conditions mean more and more people are becoming informal caregivers.

Europe: the new frontier for precision medicine

The quick uptake of tailored therapies by stakeholders in Europe offers the opportunity to propel the Continent ahead of the US to reap commercial success, believes Jurgi Camblong.

Being Patient-centric is being Family-centric