Digital Relevance and impact: Connecting with HCPs in the digital ag... What’s the best way to influence physician behaviour? This is the pharmaceutical industry’s billion-dollar question.
Patients Could virtual wards be the answer to NHS waiting lists? Hospitals across the UK are under pressure from increasing numbers of admissions year on year and an estimated 7.2 million people – one in eight of England’s population – are on a waiting l
Oncology Hernexeos and what’s next, with Vicky Brown At Reuters Pharma USA this week, Boehringer Ingelheim's Vicky Brown spoke with us about the company's recent approval for Hernexeos in NSCLC.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.
