Views & Analysis

Views & Analysis
Neale Belson

Pharma’s response to COVID: GSK

A few months into the pandemic, the world is now moving beyond managing the crisis, with more focus on addressing the collateral damages and shaping the future.

Views & Analysis
The value of good data to patients

The value of good data to patients

Better patient care pathways and models of care can be leveraged from the use of data, and the ability to collate and assess this information will drive more sustainable models of care, whi

Views & Analysis
Cutting through the noise for HCPs

Cutting through the noise for HCPs

In a world producing more content than ever before, getting information to time-poor HCPs can be incredibly difficult – even if they want to find it.