The pharmaceutical industry faces a perfect storm, with unsustainable growth in healthcare costs, increasing costs of drug discovery, and the shift to a value-based payment model.
Even with discussions about artificial intelligence (AI) becoming part of everyday life, it can sometimes still be difficult to see the practical application of these technologies in our da
From AI assisted robotic surgery to clinical diagnosis, image analysis and administrative tasks, the use of artificial intelligence and machine learning (ML) technologies is increasing with
Overview
Chronic diseases are the leading cause of death and disability worldwide and have a staggering impact on patients’ lives and the provision of healthcare around the world.
A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.