Articles
A guide for international pharmaceutical communications: What do we really mean by brand value? (Part 2)

A guide for international pharmaceutical communications: Wha...

Sunil Ramkali continues his look into how to deliver a brand that truly addresses market needs in the pharmaceutical industry. With an aging population and the increased consumption of healthcare resources, healthcare systems across global are employing increasingly...

Articles
Executive search: does your candidate management process help or hinder employer branding?

Executive search: does your candidate management process hel...

Frank Lippens provides his top tips for creating an ideal candidate management process and also shares his thoughts on how this process can benefit employer branding. No company sets out to give candidates a poor experience but it still happens all too frequently, damaging the ‘employer brand’...

Articles
Social pharma faces: James Musick

Social pharma faces: James Musick

Leading social media expert, James Musick, shares his advice on how implementing social media within a company can increase the overall brand awareness. Our social pharma face series brings you many people at the forefront of innovation in digital pharma and this month’s expert is no exception...

Sales & Marketing

Digital

Market Access

Editor's Picks

  1. ESMO26: Tango sees 82% ORR with combo in pancreatic cancer
  2. Roche offers $15bn for strategic-level deal with Hansoh
  3. ESMO26: Moderna, MSD reveal cancer jab data early after leak
  4. Clinical trial setup times fall sharply in UK
  5. Despite US policy changes, drug prices stay stubbornly high

Newsletters and Deep Dive
digital magazine

Oncology

more

Patients

more

R&D

more