News WPP makes US changes to Sudler, Ogilvy CommonHealth and ghg New WPP chief executive Mark Read has overseen a reorganisation of the communications group’s healthcare brands in the US.
News Boehringer transfers schizophrenia DTx selling rights to Cli... Boehringer has altered the terms of its digital therapeutic alliance with Click on schizophrenia app CT-155, taking a more strategic investor role.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.