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EVERSANA taps Adobe Firefly in quest to ‘pharmatise’ GenAI

EVERSANA has taken another step forwards in its effort to put generative artificial intelligence (GenAI) at the heart of the pharma industry’s processes.

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Pharma’s engagement with HCPs evolving, finds new poll

Understanding the needs and behaviour of healthcare professionals is the number one priority for pharma as it interacts with the medical profession in 2024, marking a grad

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Eversana acquires pharmaphorum owner Healthware Group

Eversana has acquired pharmaphorum parent Healthware Group in a move that elevates the longstanding partnership between the companies, expands their geographic reach, and

Sales & Marketing

12 Questions with Stefan Woxström

Stefan Woxström leads the Europe and Canada business at AstraZeneca and brings a wealth of experience from 27 years with the organisation, having held a variety of local and regional roles

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Supply impact of Pfizer’s tornado-hit plant less than feared

The FDA said it does not expect the damage to Pfizer’s Rocky Mount faci

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Tornado-hit Pfizer facility could add to US drug shortages

The severe damage caused by a tornado to one of the largest facilities making sterile injectables in the US has raised fears it could exacerbate shortages of some medicine

EVERSANA taps Adobe Firefly in quest to ‘pharmatise’ GenAI

Pharma’s engagement with HCPs evolving, finds new poll

Eversana acquires pharmaphorum owner Healthware Group

12 Questions with Stefan Woxström

Supply impact of Pfizer’s tornado-hit plant less than feared

Tornado-hit Pfizer facility could add to US drug shortages

Remepy's hybrid Parkinson's therapy poised for phase 3

Discover a new era of healthcare panel engagement: Grounded ...

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