In early 2025, the White House renewed its push to lower prescription drug prices, part of an executive order aimed at easing patients' financial burdens.
Medications are prescribed to improve patients’ health, not worsen it; however, when medications have dangerous interactions or are taken incorrectly, patients can experience hazardous, eve
A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.