PM Awards

News

CDM scoops "Best of Show" at PM Society Awards

A diabetes awareness campaign from CDM London proved to be the “Best of Show” at this year’s PM Society Awards, recognising the crème de la crème in pharma marketing.

News

Alzheimer's biotech Korsana to go public via reverse merger

By merging with Cyclerion, Korsana will get a Nasdaq listing and additional cash to develop its new-generation amyloid-targeting drug for Alzheimer's.

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Sales & Marketing

Using AI-driven synthetic personas to take your insights fur...

As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.

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