NEXT

Digital

4 Takeaways from Google Cloud’s NEXT 2026 and what’s on the ...

When you attend events hosted by industry leaders like Google, you expect to be impressed by how technology continues to evolve.

Views & Analysis

The future of clinical trials innovation

Medidata is engaging with regulators to advise on the future of clinical trials, but CEO Tarek Sherif cautions against getting overhyped about new innovations.

News

Merck partners Remepy in PDURS-focused alliance

Merck KGaA has started working with Remepy on the development of hybrid drugs that combine medicines with digital therapeutics.

/themes/custom/pharmaphorum_theme/library/img/article-label-image/ondemand.png

Sales & Marketing

Using AI-driven synthetic personas to take your insights fur...

As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.

Editor's Picks