MSL Archives -

The demand for high-calibre, sharply-focussed clinical knowledge and data is increasing as HCPs streamline and recalibrate their engagements

Empowering MSLs to be the kings of Pharma’s New Frontier

https://pharmaphorum.com/sales-marketing/empowering-msls-to-be-the-kings-of-pharmas-new-frontier/

Partner content/ Press releases/ Sales and Marketing

The Evolving Role of the Sales Rep: A Conversation with Jill Padgett

Fishawack Marketing digital, MSL, patient centricity, sales rep, Sales Rep Training 0 Comment

Traditionally, the foundation of pharmaceutical sales has been in-person visits between sales representatives and healthcare professionals (HCPs), which

The Evolving Role of the Sales Rep: A Conversation with Jill Padgett

https://pharmaphorum.com/partner-content/the-evolving-role-of-the-sales-rep-a-conversation-with-jill-padgett/

Digital/ Partner content/ Press releases

Omnichannel strategies to revolutionize the healthcare professional experience

Fishawack Marketing #medcomms, market access, MSL, omnichannel, sales rep 0 Comment

Two years into the COVID-19 pandemic, engaging with healthcare professionals about treatments has never been more difficult. Consultants,

Omnichannel strategies to revolutionize the healthcare professional experience

https://pharmaphorum.com/partner-content/omnichannel-strategies-to-revolutionize-the-healthcare-professional-experience/

Sales and Marketing/ Views & Analysis/ Views and analysis

Next generation coaching

mike.hammerton@pharmaphorum.com 60 Seconds, Age of Coaching, Marcus West, MSL, sales coaching 0 Comment

Capturing an audience is a critical task. Doing that in a wind tunnel of multi-channel white noise requires

Next generation coaching

https://pharmaphorum.com/sales-marketing/next-generation-coaching/

Partner Content/ Partner content/ Press releases

Summarising & Combining Insights

omabuwa.tetsola@systemanalytic.com Insights, KOL engagement, KOL insights, MARKET RESEARCH, MSL 0 Comment

Highlight, prioritize & combine your MSL insights

Summarising & Combining Insights

https://pharmaphorum.com/partner-content/summarising-combining-insights/

Partner content/ Partner Content/ Press releases

Capturing MSL Field Insights

omabuwa.tetsola@systemanalytic.com digital, field medical, Insights, Medical affairs, MSL 0 Comment

The nuances of capturing MSL Field Insights

Capturing MSL Field Insights

https://pharmaphorum.com/partner-content/capturing-msl-field-insights/

Partner Content/ Partner content/ Press releases

Extracting value from MSL Field Insights

omabuwa.tetsola@systemanalytic.com Insights, MSL

Effective reporting & sharing of MSL Insights

Extracting value from MSL Field Insights

https://pharmaphorum.com/partner-content/extracting-value-from-msl-field-insights/

Partner content/ Press releases/ UK & Europe

STEM changes its name to reflect broad service offering

Cat Metcalfe Benchmarking, field medical teams, Medical, MSL, STEM 0 Comment

STEM Marketing becomes STEM Healthcare

STEM changes its name to reflect broad service offering

https://pharmaphorum.com/partner-content/stem-changes-its-name-to-reflect-broad-service-offering/

Articles/ Veeva channel content articles/ Views and analysis

Could medical science liaison teams revive pharma’s reputation?

Andrew McConaghie customer engagement, medical science liason, MSL, Veeva channel content articles 0 Comment

The growth of medical science liaison (MSL) teams is helping pharma communicate with healthcare professionals in a more

Could medical science liaison teams revive pharma’s reputation?

https://pharmaphorum.com/views-and-analysis/could-medical-science-liaison-teams-revive-pharma-s-reputation/

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