News Industry urges EU to scrap national HTA bodies Influential EU committee discusses proposals today
News NICE says 'no' to Roche's Perjeta after breast cancer surger... NICE consulting on first draft decision
News Patients call for end to two-year row over CF drug funding UK patients are stepping up efforts to resolve the “heartbreaking” row that is denying their families access to Vertex’s groundbreaking cystic fibrosis (CF) drug Orkambi, after Sweden becam
News J&J's Tremfya gets funding in Germany and UK Johnson & Johnson’s psoriasis drug Tremfya has been given the green light for funding by cost-effectiveness bodies in the UK and Germany.
News Scotland's NHS to fund Ipsen cancer diarrhoea drug Decision welcomed as step forward for patients
Sales & Marketing Biotech is back, with Craig Ackerman In Philadelphia this month, pharmaphorum spoke with Craig Ackerman, a partner at the Alexander Group, about launches, AI best practices, and more.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.
