implementation

Digital

AI representation, finger pressing touch screen hologram computer

Implementing generative AI: A guide for commercial life scie...

In a market saturated with articles highlighting the potential of generative AI, it’s crucial to also understand its limitations.

Digital

Why security-first design is the fix to stalling AI pilot to...

For AI to be transformative in the pharmaceutical industry, it must be designed with a security-first approach.

R&D

The long-delayed promise of the microbiome, with Sam Possemi...

Sam Possemiers, CEO of MRM Health, believes that the microbiome space is finally coming into maturity.

/themes/custom/pharmaphorum_theme/library/img/article-label-image/ondemand.png

Sales & Marketing

Physicians walking and using tablet devices

How to meet your physicians where they are online

A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.

Editor's Picks